Speakers Bootcamp
Find out how Frank
- Has spoken in 69 Countries over the past 5 years
- Made over 250 Transatlantic flights to speak to clients globally
- Made $50k from his first audio series
- Generated income of £100k in one month
- Arranges speaking tours to Asia, Europe, the Middle East and Australia each year
- Was voted top speaker for Vistage UK in 2007, Vistage Australia in 2014 and Vistage Florida in 2015
- Creates new speaking niches and territories (starting from scratch 10 years ago, Frank now has an established business in the USA)
Speakers Bootcamp Agenda – Day 1
Platform & Speaking Skills
You don’t get a second chance to make a first impression.
Never has this been so true as with a Professional speaker.
You need to make a great first impression all the time; when meeting bureaus for the first time, when selling yourself to prospective clients, when meeting potential clients and on the platform.
Mark Victor Hansen said that professional speaking is 95% marketing, but if your platform skills are lacking all the marketing in the world will not help you.
Today’s successful speaker is part entertainer, educator, marketer and salesperson.
In 2020 the complete Speaking Industry was affected by Covid and Speakers had to pivot and learn how to present Keynotes remotely.
Discover ways to change your business and presenting models and capitalize on the new opportunities these provide.
Day one agenda
- The Difference between Keynotes and Training
- Your Speech Structure
- Finding your Niche and Target Audience
- The impact of a powerful opening
- The 7E’s of a successful talk
energy
excitement
entertainment
emotion
enthusiasm
education
ending - Creating your Signature Speech
- The use and misuse of PowerPoint
- Multimedia
- Music
- Video
- The power of stories
- Creating impact
- Humor
- Discovering the magic of the moment
- Connecting with your Audience
- Remote Keynotes using Zoom and other Platforms
Bootcamp agenda – Day 2
Marketing and Business Skills
I know many speakers who are great on the platform, inspire their audiences and leave a lasting impression, yet they are always complaining of the lack of regular speaking assignments.
Other speakers are new to the circuit and want to know how to market themselves.
This day is for you. The ideas have worked for me and generated excellent income and lifestyle. When I started out as a professional speaker, there was no-one to go to for direction, so many ideas were discovered by trial and error (very costly and plenty of mistakes).
Over the years many ‘greats’ have shared their secrets with me and you will benefit from these on day two.
Entering the International market was a whole new ball game with different marketing methods, but having discovered these, my diary is now filled with International speaking assignments (both in person and remote presentations)
Product design and sales was another area where I had no knowledge.
An investment in two hours of Dottie Walters time resulted In my first audio course generating income of $50,000 in one sale over a handshake.
When COVID struck, I put my energy into creating Online Courses which have generated tens of thousands of Dollars and replaced my Speaking Income during this period.
Negotiation skills in selling my talks to decision makers was another area where I had to improve my skills as well as developing a professional press kit and promotional material.
If you pick up just one idea that can generate you more income, then the investment has been worthwhile.
Day two agenda
- Your business plan
- Setting up and running an efficient office
- Planning and tracking your business
- Setting up your office for Remote Presentations
- Essential Equipment for Remote Keynote Presentations
- Marketing and Networking
- How Companies can Sponsor you to speak Globally
- Publicity and Promotion
- Your Fee Structure
- Contracts
- Building your Profile
- How to Identify and get in front of your Target Audience
- Developing Alliances
- Selling & Negotiating
- Generating Repeat and Referral Business
- The importance of an excellent Web Site
- Tools, Social Media and other Resources to build your brand
- Developing and Marketing Products and Online Courses
- The Power of LinkedIn in Marketing
- Working with Speaker Bureaus
- Breaking into the International market
- Dealing with Different Cultures
- How to handle Slumps and Rejection
- Unforgettable titles (‘Walking with Tigers’ has secured me more business than I thought possible)
- Travel Tips
Frank Furness is not only a marvellous, successful professional speaker, he knows all the insiders information about speaking globally. If you are dreaming and planning to become an international speaker, you will treasure and benefit from every word. I wish I had Frank’s great ideas before I made my first international presentations. It always pays to get expert advice from a successful expert who has been down the trail before you.
Dottie Walters CSP, International Speaker, Author, Consultant Publisher/Editor: SHARING IDEAS MAGAZINE, 23rd year President, Walters International Speakers Bureau Publisher International Directory of Speakers Bureau’s Founder: International Association of Speaker Bureau Owners
Book Now.....
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London Amersham
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Orlando Florida
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Kuala Lumpur, Malaysia
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Brisbane, Australia
email [email protected] for details
Frank Furness embarked on a full time speaking career in 1997
Since that time he has spoken in 69 Countries around the world and continues to secure international speaking assignments. Most of the engagements are self generated and Frank has become a master of networking and identifying opportunities. He runs his speaking career as a professional business.
He is a Certified Speaking Professional (CSP), the Past President of the Professional Speakers Association of UK and in 2011 was inducted to the Speakers Hall of Fame.
He was also one of the first recipients of the CSP Global designation.
When Frank started his speaking career, he spent a lot of wasted time floundering around and trying to find out how to market himself.
Over the years he has developed professional relationships with some of the best marketers and speakers in the world and learnt from them.
Two hours of personal coaching time with Dottie Walters cost Frank $500 and the advice he received resulted in his first audio course order for £35,000.
Over the last twenty years he has established clients that are amongst the largest Blue Chip Companies in the world.
His clients also include the British Olympic & Paralympic Team and Sport England.
Sponsorship and arranging his own speaking tours has contributed to his success and international exposure.
Frank has now run numerous successful bootcamps on every continent and the delegates are raving.
With the ideas learned on the bootcamp, one delegate secured 11 speaking assignments in the week following. The idea of a BOOTCAMP originates in America where Frank has attended them and experienced the positive results.
A BOOTCAMP is a weekend of intensive learning and action planning. The first day of BOOTCAMP will concentrate on the speaking and platform skills, while the second day concentrates on marketing, products and running a business.
Franks revolutionary approach to using technology and social media to promote himself has resulted in him dominating the first page of Google for the search term ‘sales technology speaker’. His 1,000 videos on his YouTube Sales Tips channel has resulted in many booking, sales and done wonders to build his brand.
He also has 30,000 (the maximum) connections on LinkedIn which he now uses as his main marketing platform.
Frank will be shariing these marketing strategies on day two of the bootcamp
Book Now.....
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London Amersham
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Orlando Florida
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Kuala Lumpur, Malaysia
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Brisbane, Australia
email [email protected] for details
“The course was awesome. You demystified the mysticism surrounding professional speaking and yourself while enhancing your character, strength of personality and generosity of spirit. I have rarely seen anything like it in business. It was humbling and awe inspiring.
Your techniques were from an incredible level of experience. You are a master speaker but also a master at getting work. A hundred books could not have done what you did in two days – show me how to make money from speaking. You also showed me how to have fun at the same time.”
David Thomas
Professional Speaker
International Grandmaster of Memory
World Memory Champion Medallist
“The bootcamp is a great, exhausting, intellectual work out and marketing gym. I am focused, excited and ready for the race. Thanks a million, Frank”
Bob Harvey
“What a fantastic bootcamp you put together and ran. I think any person who is seriously wanting to speak for a living needs to attend. I for one, received a huge amount of outstanding ideas and strategies”
Keith Banfield
“It was nothing short of awesome”
Craig Goldblatt
“I cannot find enough superlatives for your bootcamp. It did more for me than attending the National Speakers Association convention in Dallas last summer. I feel I have been taken to the next level and beyond.”
Shay McConnon
“The Bootcamp was awesome! Your presentation skills, knowledge and openness combined to deliver a great two days. I’m already underway with my 67 point ‘action list’ I developed whilst listening to you and the others.”
Paul Fletcher – Professional Speaker
“I came to Frank’s bootcamp as a successful speaker, TV & radio presenter and media journalist. I left with seven pages of notes & an understanding that I still had a great deal to learn. Wow!”
Michael Jackson – TV & radio presenter
